With 30+ combined years experience, Jacquelyn and Jesse illustrate the development and producing path of commercial and non-profit theatre. This 4-hour digital masterclass will you take step by step of how to get a show on it's feet and cover the following topics:

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Budgeting

Fundraising 

Forming a Production Company 

Securing Rights to Play / Musical

Hiring a Team

Securing a Venue

Marketing

Managing Success

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About the Instructor 

Jacquelyn Bell

Jacquelyn Bell formed Bell Arts, a commercial theatre and live event producing entity in 2015. She is a 2020 Special Tony Awarded founder of Broadway Advocacy Coalition. Jacquelyn is currently an Associate at the Nederlander Organization where she recently Co-Produced the Lena Horne Theatre Dedication Renaming Ceremony. Previously, she served as the Director of Investor Relations at Visceral Entertainment and is a producer of the Drama Desk nominated Emojiland the Musical, a New York Times Critics' Pick. She is most known for the acclaimed productions of Broadway for Black Lives Matter #Bway4BLM, and Summertime. She is the 2018 Commercial Theater Institute Fred Vogel Scholar, a Fellow of the Broadway League, and currently sits on the League's EDI committee. Jacquelyn stands firmly for equity and inclusion throughout the theatre industry. Notable collaborations include Broadway: The Band's Visit, King Kong, The Prom, and Moulin Rouge (Foresight Theatrical); and Off-Broadway: Life Sucks and Curvy Widow. Jacquelyn has a passion for public speaking and has been featured in Forbes, NBC News, PBS, and BET. www.BellArtsEntertainment.com

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Jesse Kearney, Esq.

Jesse L. Kearney, Jr. is currently the Contents Acquisition and Development Manager at Audible, Inc., where he negotiates deals in the areas of theater, music and podcasts.  Prior to that, Mr. Kearney established a solo practice focused on business, media and entertainment law.  With over twenty years of experience as an actor, composer, writer and director, Mr. Kearney combines his legal skills and experience with his knowledge of the entertainment industry. 

Mr. Kearney currently serves on the New York Law School Alumni Association Board and is the President of the Board of Prospect Theater Company. He is the Committee Chair for the Law Students Perspective Committee at the New York City Bar Association.  He is also the Vice President of Black Broadway Men, a nonprofit brotherhood service organization that utilizes social and educational opportunities to strengthen the bond of healing and unity for all black men in both the Broadway and theatre community.

Mr. Kearney received his JD from New York Law School, his MFA from New York University in the Musical Theater Writing Program, and his AB from Dartmouth College.